Nutra Buddies

Logo Design, Brand Identity, Packaging Design

OVERVIEW

Nutra Buddies is a kibble pet treat brand with ingredients that support the digestive health of cats and dogs and provides the necessary daily nutritions with structurally sustainable packaging that stands out on the shelf and easy to carry and store.

Click here to see the full project details including the research, brand positioning, and the form design.

TARGET AUDIENCE

New pet owners, parents with young kids who want a pet, new couples with pets

PERSONALITY

Playful + Familiar + Approachable + Friendly

DESIGN CHOICES

LOGO MARK DEVELOPMENT

INGREDIENT ILLUSTRATIONS

TREAT TYPES

Cat Treat

Pumpkin + Pear

Small Dog Treat

Sweet Potato + Carrot

Large Dog Treat

Seaweed + Pumpkin

FLAT LAYOUTS

SOCIAL MEDIA POST DRAFT

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